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Colour and theme foundations

The original brand palette remains unchanged. Use these values exactly.

Proportions

Use roughly 70% background/base surface, 20% turquoise family, 10% selective warm accents. Never force accents into every component.

Theme pairings

  • Light: Paper White canvas, Inky Blue body text, True Turquoise highlights, Ecru muted surfaces.
  • Dark: Off Black canvas, Sky/near-white text, Bright Turquoise highlights, Inky Blue panels.
  • Warm editorial: Paper White with restrained Apricot and Terra Cotta for campaign moments.

Accessibility

Check actual foreground/background text contrast. Aim for WCAG AA: 4.5:1 for normal text and 3:1 for large text and essential visual controls. Primary turquoise may not be contrast-safe as small text on every light surface; choose darker text where required. Never rely on colour alone to communicate state.